Climate change is a global issue that has been ignored for far too long, and if we don’t act now it will have devastating effects. It is not an isolated problem, it is not a new problem, and it is not going to go away on its own. The science behind it is very clear; increasing levels of greenhouse gases (GHG), such as CO2 and other air pollutants, are at the heart of climate change, and we humans are the sole reason behind the rapidly rising levels of GHG's.
Sink was created to offer anyone the opportunity to mitigate their own contributions to climate change. Everything that we do and consume has associated GHG emissions which collectively form our carbon footprint. The very best way to limit our climate impact is through improved lifestyle choices; choosing how we travel, what we eat, how much we recycle, how much energy we consume, etc. Inevitably, however, there will be some emissions that you simply cannot avoid, and that is where offsets come in. In just a matter of minutes, and for a fraction of what we spend on the things we love, we can make a real and lasting impact.
Our Mission at Sink is to create a community that is conscious about its carbon footprint, and to offer everyone in the community the chance to limit their own individual impact on climate change through voluntary carbon offsets. Our Vision is to create and grow a community carbon sink - one that is mindful about its emissions, actively tries to minimize it, and offsets more than it emits.
About Voluntary Carbon Offsets
A carbon offset is a reduction or removal of GHG emissions made to compensate for emissions resulting from activities elsewhere. They are measured in metric tons of CO2 equivalent (CO2e), with one carbon offset credit equating to the reduction or removal of 1 metric ton CO2e from the atmosphere.
Carbon offset credits are generated from projects that specialize in a variety of activities, including renewable energy, energy efficiency, afforestation/reforestation, waste management, and methane & nitrous oxide abatement, among others. Once these projects have met certain qualifying criteria, the offset credits that they have generated can then be sold. The purchaser can then ‘retire’ those credits - effectively meaning that they can never be resold or traded - and claim them towards their own GHG reduction goals.
The concept of carbon offsetting was initially developed as a way for countries, large corporations and other big polluters, to offset their GHG emissions. In recent years, however, carbon offsetting has seen a growth in the voluntary market, driven by individuals and businesses who have become frustrated with the lack of progress being made by global policy makers towards tackling climate change. Voluntary carbon offsetting allows anyone the opportunity to take action against their own carbon footprints.
Sink is the first dedicated voluntary carbon offset platform in the Middle East. Using the world’s leading voluntary carbon offset program, the Verified Carbon Standard, we offset and retire emissions through our portfolio of projects. Sink offers you the opportunity to contribute towards offsetting emissions in quantities that are small enough to offset, or partially offset, your own individual footprint, so you don’t have to wait for policy makers to act on your behalf. How much you choose to offset is up to you, and any purchases made through Sink can be traced through our online ledger. We can provide you with certificates of all the retired offsets that you have contributed to.
About Your Purchases
There are a number of ways that purchases can be made through Sink. Purchases can be made as one-time purchases, for example, to offset a flight, an event, or as a gift. Sink also offers subscription services, allowing you to offset your footprint on a monthly basis. We also work with businesses to create custom solutions to offset their emissions. It is very important to us that we are completely transparent with what we do with your money.
For our monthly subscription-based transactions, Sink only charges a flat fee equivalent to $1.49 USD per month on out of your subscription, regardless of the subscription size. This fee goes towards covering our operating, marketing and development costs. Aside from this fee, the entire subscription amount is directed towards the offset projects, including the transaction costs, and we will always ensure to purchase and retire the number of offsets that you have subscribed for. All subscription purchases can be seen in our online ledger, so you can track and follow your offset contributions.
For our one-time offset purchases, such as those purchased to offset flights, events, or as gifts, 85% of the purchase is directed towards the offset projects, including the transaction costs, and we will always ensure to purchase and retire the number of offsets that your subscription covers. The remaining 15% is kept by Sink to cover our operating, marketing and development costs. Again, all one-time purchases can be seen in our online ledger, so you can follow your contributions and track your offsets.
For our business customers, the fees charged by Sink vary depending on the size on the business, the collection model and the volume of transactions. We work with each of our business customers to address their needs and our fees are agreed with them from the start. If you are interested in utilizing voluntary carbon offsets for your business, don't hesitate to get in touch!